The platform gives you the ability to share posts and information about yourself, as well as what you have to offer as a candidate seeking a position. Once you start following someone, their posts will appear in your home newsfeed, allowing you to communicate and interact with them on the platform.Īnother reason why every job seeker should be on LinkedIn is because it allows them to build connections in the job market. You can follow companies and groups, as well as individuals. The beauty of LinkedIn is that you can follow anyone, and not just those you are connected with. The first of many reasons why every job seeker should be on LinkedIn is because it’s a great way to keep up with friends and professionals. Reasons why LinkedIn is important in your job search The platform offers plenty of opportunities for those on the job market, helping them form connections, keep track of businesses and events, and even have the job seeking done for them. It's a forum for aspiring employees and business owners to connect, network, learn, and offer advice. "I don't think there's a world where we would really go back," Yu said, "because with this kind of shock to the system, I think the job seeking landscape has really forever changed.LinkedIn is no longer just a place to post your resume and wait for recruiters to call. "But when massive layoffs happen and people realize that, 'Hey, being unemployed isn't a factor of someone's skills or ability.' I think that stigma has been removed as a result, people are much more open to asking for help, and we've seen the community really responding."īecause of the pandemic, networking changed in a way that some believe is more global-friendly and more connected to social media than ever before. "Before COVID, job hunting was much more of a private activity and there was a social stigma associated with being unemployed," Yu said.
workers lost their jobs during the pandemic - mass layoffs can force a social reckoning.
According to the Pew Research Center (Opens in a new tab), about 9.6 million U.S. Part of that, Yu said, is that there is less stigma surrounding job loss, which could have made people more likely to reach out to their communities without shame. There was no commute, there was no going to a coffee shop and waiting to see if the other person would actually show up. I speak anecdotally, but a lot more of these virtual coffee chats and mentorship sessions happening as a result. "And people started opening up their calendars to do Zoom chats, because it was so much easier. "Because nobody could be in person anymore, it removed a lot of the barriers and hurdles to grabbing that coffee chat," Ada Yu, the group manager for careers products at LinkedIn told Mashable. "Because the pandemic probably was an opportunity for many folks who were physically isolated to reconnect with their weak ties, that could be a source for this novel information to actually even expand their job search," Wang said.Īnd it's something they found on LinkedIn, too. Because you have so much information to share with someone you may have weaker ties with, many studies suggest that those weak ties provide the most important, valuable information that lead people to find jobs that they actually want and would take on, Wang said. Most people have strong ties (friends they speak to every day) and weak ties (those they speak to less frequently, and have to catch up with every time they reconnect). But he added that one thing has changed: How people network. "I don't think it's necessarily connected to the pandemic because this has been a secular trend over a long time," Dan Wang, an associate professor at the Columbia Business School who completed a study about LinkedIn learning in January, told Mashable. While we saw many of these trends bubbling up pre-COVID, our extended quarantine may have accelerated some of them. (Facebook already had one.) LinkedIn is becoming more and more of a social networking tool every day, and people are using it like one: Last quarter alone, conversations on LinkedIn increased 43% and content sharing on the platform is up almost 30%, the company told Mashable. But since it started started, TikTok has looked into launching its own job searching tool. The pandemic hit during an already rapidly changing job search experience. The way we've found jobs in America has been changing since the beginning of the internet - but now, after the isolation brought on by COVID-19 propelled us further into the claws of the web, the way we network and search for jobs has been fundamentally changed.
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